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Art Procurement & Placement

Art is a hugely important component of a beautiful living space. Which art to buy? Should you purchase art for investment only or for display enjoyment? Or both? Linda Price-Bennett is a certified art consultant and incorporates fine art into all of her design projects. She frequently procures art for her clients and is an artist and a collector in her own right. Click here to learn more. Linda has over 30 years of experience purchasing art on behalf of her clients across a wide range of tastes, goals and objectives. She purchases from her extensive list of galleries and contacts in Canada, USA and Europe.


How can you be assured you’ll like the works she selects for you? Linda takes the time to understand your tastes, goals, likes and dislikes before she selects any fine art pieces. Then she will review with you and secure approval prior to purchase. As part of the interior design process, she will take the display space, lighting and surroundings into account in her selection of art.


Any fine art collection must be properly installed for maximum enjoyment and aesthetics. Some of the factors to consider include:


  • Room dimensions and structure

  • The natural and artificial lighting available

  • The color, texture or finishes of the walls

  • The floor and ceiling materials

  • The furniture

  • Who will frequent the space

Following are the typical steps followed by Viali in art procurement and placement.

  • Client Assessment

Linda assesses your taste, goals, budget, and preferences on all aspects of the art, including whether the art is for investment, display, or both. She will review all styles of art to determine what you prefer, such as impressionist, modern, 19th century, renaissance, abstract, pop, art deco, art nouveau, cubism, fauvism, realism, photography, abstract art, etc. She’ll then review the various media types, such as paintings (watercolours, oil, acrylic, pastel), printmaking (linocut, woodcut, etching, monoprint), drawings (pencil, coloured pencil, ink, markers, pastel, chalk), photography (film, digital), sculpture (bronze, clay, stone, porcelain, steel), glass, mixed media (collage, assemblage), etc.

  • Research

Linda will conduct extensive research into available art that matches your tastes, and fits within your budget. She will contact various galleries and private sellers, and will often visit the galleries to view the works in person and interview the seller/artist.

  • Client Review

Linda will assemble a portfolio of proposed works, then carefully review with the client prior to any purchases. This iterative process is often very educational to the client and helps to more fully understand the value of the works.

  • Procurement

Linda will purchase the works on your behalf, then arrange for shipping and delivery via a specialized art logistics company. This is vital to ensure your art arrives damage-free. Linda will also ensure the art is insured for the duration of the shipping phase.

  • Layout Design

Viali will design a detailed and comprehensive room layout, showing the optimal placement of art pieces within the living space. Linda will review this layout with you and secure final approval. Such layouts include furniture placement, room size, windows and window coverings, all elevations, and more. Linda’s sophisticated design layouts take into account natural and other lighting sources such as fixtures and lamps, wall, floor and ceiling color, and even any environmental systems that may impact the placement of art such as heating and ventilation outlets or inlets, doorways and more.

  • Lighting Plan

Lighting is crucial to the optimal presentation and display of fine art. Linda takes lighting into account with all art installations. She will examine and assess existing lighting arrangements for suitability. If needed, such as with a new build, she will design a formal lighting plan for the entire space. Once the plan has been approved by the client, she will work with the electrician/installer to see that the plan is followed and adjusted where necessary. She will frequently specify the types and placement of lighting for optimal room ambiance and to highlight art appropriately within the space.

  • Installation

Installation of fine art represents the period of greatest risk to the works, such as damage in moving, placement, or incorrect installation. Installation must be done with the greatest of care. Linda frequently uses specialized art installation specialists and she closely monitors and supervises all installation work on the client’s premises. She will ensure adequate insurance coverage is in place prior to any installation on client premises, ensure appropriate hanging systems are in place and direct the installers per the layout plan. She then arranges post-installation site cleanup, including the removal of packing material, etc.

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Beautiful art brings life to every room, and when judiciously selected, can represent a long-term financial investment asset. 

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